the time John was 10, word had spread and he cut hair for many of the families
trying to survive as sharecroppers. John’s knowledge and awareness grew with
his growing clientele. Many of the men that shaved had bumps on their necks.
Immediately, John went to work to try and come up with a solution. In those
days, home remedies were derived from what was on hand. He experimented with
various products from commodities and wives tales. A young scientist made-do
with what was available, so the window screen became a sifter for flour in one
concoction. “That was a good whipping”, laughs John.
would not be deterred. He experimented with his creations on nicks and scars on
his arms and legs that he got while playing and noticed a healing effect. He
used the cream on his “clients” that complained about the razor bumps and it had
a favorable effect on them, too. So began the journey that led to his invention
known today as Shaver’s Choice After Shave Skin Therapy.
John recalls being laughed at and ridiculed as a child. He was called “the mad
scientist”, but he persevered. His mother, a maid, would bring home old copies
of magazines that were being thrown away. John would read everything he could
get his hands on regarding hair, skin and beauty products. Once
John graduated from high school, he left Inverness to pursue his dream of
becoming a barber. Far away from the fields of cotton where he daydreamed, he
attended Mid-South Barber College in Jackson, where he ultimately received his
Master Barber designation. John later became an instructor and was the first
black barber instructor in Starkville, Mississippi.
the next twenty years, John would spend much of his time in research and
experimentation that eventually led to the development of Shaver’s Choice.
Getting to this point has not been easy for Campbell. He began
manufacturing his product in a makeshift factory in his kitchen in 1986 and for
the next nine years worked to establish a formula that would not only work to
alleviate the problems associated with the aftermath of shaving but to condition
the skin long after the shaving process was complete.
in 2001, when John was just days away from losing the continuation on his second
patent due to financial difficulties, an unexpected turn of events took place.
As he was entering the business incubator at the Mississippi Engineering
Research Park, he met a lady that was interested in his story. She infused funds
into Shavers’ Choice, Inc. that would allow John to save his patents. Both
agree that their meeting was not chance. All the glory of their success is
given to God. That meeting put the marketing wheels in motion that created SC3